Industries · Political leaders

Social media for leaders who stay reachable.

Residents want to know you listen and follow through. Your social media should answer one feeling: “this person works for us and is reachable.”

A local representative in a plain white kurta listening to elderly residents in a quiet Kanpur neighbourhood

Who you are talking to

Residents of the constituency or ward
Access, responsiveness, visible follow-up on local issues
45%
First-time and young voters
Plain information, ways to take part, a leader they can reach
20%
Party workers and volunteers
Schedules, recognition, material to share
20%
Local media and community leaders
Facts, dates and clear statements
15%

What we post about

Constituency connect and events30%
Work done (facts you provide)20%
Citizens' issues and grievances20%
Civic information and schemes15%
The leader and the team15%

Default mix. It shifts with your goal — constituency connect, work done, grievances, events, youth outreach or an election campaign.

A week from a sample plan

This is the level of detail every leader gets.

Generated by our planner for a fictional ward councillor in an election month — you can see MCC mode switch on and the silence period kept clear. It is not client work; your plan uses your area, issues, facts and dates.

The whole month at a glance

Sample plan · fictional ward councillor in an election month (MCC mode and silence period shown).30 days · 18 reels · 33 posts · 62 stories and statuses · 2 shoot days.Key dates: Day 1 (26 Oct) Weekly public meeting · Day 4 (29 Oct) 3 days before Ward visit · Day 5 (30 Oct) Before Ward visit · Day 6 (31 Oct) Before Ward visit · Day 7 (1 Nov) Ward visit · Day 8 (2 Nov) Day after Ward visit

Three days from week 2, in detail

Day 8

Mon, 2 Nov

Instagram Reel · 8:30 pmDay after Ward visit
Ward visit: highlights
The day in 30 seconds
By: Oryza edits · CTA: Follow for the next one
Instagram Post · 1:30 pm
Street lights: your suggestions
Tell us what would help most in your lane
By: Oryza designs · CTA: Comment or WhatsApp the office
Note: Ask for views; no statistics unless you provide the source.
Instagram Story · Through the dayWeekly public meeting
Public meeting today: 10 am – 1 pm at the ward office
Bring your issue in writing
By: Oryza designs
Instagram Story · Through the day
Behind the scenes today
Quick clips from the day
By: Oryza shoots
Facebook Post · 7:30 pm
Native post: Street lights: your suggestions
Longer caption in the chosen languages for residents
By: Oryza designs
WhatsApp Status · 9:00 am
Status: this week in Sample Ward
By: Oryza

Day 9

Tue, 3 Nov

Instagram Reel · 8:30 pmDay after the public meeting
Public meeting highlights: public meeting, 2 Nov
What people raised and what happens next — no promises beyond what was decided
By: Oryza shoots · CTA: Come to the next meeting
Instagram Post · 1:30 pmTwo days after Ward visit
Thank you for coming: Ward visit
Photos from the day — adults only, with consent
By: Oryza designs · CTA: Follow for the next one
Instagram Story · Through the day
Public meeting: every Monday, 10 am – 1 pm at the ward office
Bring your issue in writing
By: Oryza designs
Instagram Story · Through the day
Reach the office: Visit the office: Ward office (sample address)
Tap to message
By: Oryza designs
Facebook Post · 7:30 pm
Native post: Thank you for coming: Ward visit
Longer caption in the chosen languages for residents
By: Oryza designs
YouTube Short · 6:00 pm
Short: Ward visit: highlights
By: Oryza edits

Day 11

Thu, 5 Nov

Model Code of Conduct in force — check the compliance notes before publishing.

Instagram Post · 1:30 pm
Public meeting: every Monday, 10 am – 1 pm at the ward office
Bring your issue in writing, with any documents
By: Oryza designs · CTA: Save the date
Instagram Story · Through the day
Poll: which issue should we take up next?
Two issues to choose from
By: Oryza designs
Instagram Story · Through the day
Question box: ask Sample Leader
Answers shared this week
By: Oryza designs
Facebook Post · 7:30 pm
Native post: Public meeting: every Monday, 10 am – 1 pm at the ward office
Longer caption in the chosen languages for residents
By: Oryza designs
WhatsApp Status · 9:00 am
Status: this week in Sample Ward
By: Oryza

Platforms for political leaders

InstagramCore
FacebookCore
WhatsAppCore
YouTubeCore
XCore
WebsiteAdd
LinkedInAdd
GoogleNot needed
PinterestNot needed

Core always in the planAdd when the goal or budget allowsNot needed

X is core for leaders: quick, factual updates and replies. WhatsApp carries meeting reminders and grievance follow-ups.

Compliance, built into every plan

Political content has rules. Our planner enforces them.

Oryza is non-partisan: party names, symbols and colours appear only from assets you provide.
Never: appeals based on religion or caste, attacks on anyone's personal life, hate speech, unverified claims or statistics, manipulated or deepfake media, images of the defence forces, or children in campaign content.
Work-done posts use only the facts you provide (name, date, place) and are marked “client-provided fact — verify before posting”.
When you enter election dates, the plan switches to Model Code of Conduct mode from the MCC start date: no new schemes or projects announced, no government offices or resources in content, paid political ads need MCMC pre-certification, and every expense is recorded.
Nothing is posted on polling day or in the 48 hours before it. A neutral voting reminder on polling day is added only if you turn it on after your election team confirms.
Citizens appear only with written consent; no minors.
This is guidance, not legal advice — your legal or election team must confirm before anything is published.

Leaders ask us

Do you work with every party?

Oryza is non-partisan. Our templates work for any party or an independent; party names, symbols and colours appear only from assets you provide.

What happens when the Model Code of Conduct starts?

Enter the MCC and polling dates and the plan switches to MCC mode from the start date: no new schemes or projects announced, no government offices or resources in content, paid ads flagged for MCMC pre-certification, and a reminder to record every expense.

Will you post during the silence period?

No. By default nothing is posted on polling day or in the 48 hours before it. A neutral voting reminder on polling day is added only if you turn it on after your election team confirms. Result day gets a neutral thank-you that works for any outcome.

Can you post about work I have done?

Yes — using only the facts you give us (what, where, when) and real photos. Every such item is marked “client-provided fact — verify before posting”.

Is this legal advice?

No. The planner follows widely published election guidance, but your legal or election team must confirm content before it is published.

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